Music Videos and more at the MACM

Posted on July 31st, 2009 by .

The MACM, or Musée d’Art Contemporain de Montréal, is normally the domain of my colleague Daviel, whose knowledge of the Montreal art scene towers over my “that’s a pretty picture” style approach to art criticism. There are, however, occasions when the MACM crosses over into the dark realm of nightlife…

There is, first off, their Vendredi Nocturne (“Nocturnal Fridays”) series which takes place from 5-9pm on the first Friday of every month. This entirely à la Montreal event invites patrons to peruse their exhibits, high-end cocktail in hand, while catching a show from one of Montreal’s best bands, like Pawa Up First, Plants and Animals, to name just a few. The series is taking a break for the month of August, but returns with a musical vengeance on September 4th. Check their website over the next couple weeks to find out who the special guest will be…

In addition to the Friday night music, a new exhibit is just starting up with the type of art that’s right up my alley. For the fourth year in a row, the MACM is curating a music video exhibition. Imaginatively entitled “Music Video IV”, it includes some of the most innovative music videos recently made for both international artists (Radiohead’s House of Cards, shown above) and homegrown talent, like Montreal-based director Vincent Morisset’s incredible collaboration with Montreal’s beloved Arcade Fire on the interactive video be oNline B. The exhibit plays, on a continuous loop in the lower level of the museum, until October 1st.

There is probably something deep to say about the transformative interpretive power that music videos can contain when done artistically. But as I said, that’s Daviel’s department. For my part, I just like the idea of watching music videos in an art gallery.

MACM, 185 Rue Sainte-Catherine Ouest, Montreal, QC, H2X 3X5‎, (514) 847-6226‎

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