Phi Centre examines the art of being Rad Hourani

Posted on November 5th, 2013 by .

Rad Hourani

Rad Hourani is one of Montreal’s best known fashion exports, with collections in 130 shops and galleries in 30 countries around the world. But the Montreal-based world traveler and general creative mind is much more than an award-winning unisex fashion designer – he’s also a filmmaker and an artist. Until November 30, Montreal’s progressive Phi Centre is showing us the extent of his vision…

While visitors to Montreal can always pop into high fashion hubs in Old Montreal like SSENSE to buy Rad Hourani pieces, you won’t be able to find anything like the selection available now at the pop-up shop in the Phi Centre.

A gorgeous rack of black clothing – designs that are wearable by either man or women, and are as sculptural and dramatic as they are comfortable – beckons visitors alongside art by Jessica Wee, coffee table books on Chanel and concrete fruit bowls by Philippe Malouin. The changing room offers an experience in itself; right on the way, there’s an interactive art piece that projects the visitor’s image in a filmic mosaic onto a large screen.

Rad Hourani

The Hourani experience is completed on the Phi Centre’s second floor, where the main room is dedicated to an exhibition on Rad Hourani’s five years of unisex fashion design: Rad Hourani: Seamless. The photos – and the film in the adjoining room – of androgynous models spliced with black-and-white landscapes show Hourani’s vision of a free, boundary-less world where clothes act as wearable origami.

Rad Hourani

Come and listen to Rad Hourani speak, for free, on November 8 at 6 pm, and then come back for Rad’s friends in concert: Pierre Lapointe and Chris Garneau on November 14, and Jacques Greene and Mekele on November 29.



Rad Hourani: Seamless, Until November 30, 2013

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